Marketing
Overview
Levi's University
Cisco Wireless CD
NEC Vision
NEC I-Stand
Adobe Collection
Apple OpenDoc
Sony At Work
3Com Technology
Sun ModelFI
Process
Development
Storyboard
 
Pict

OpenDoc - A Crucial Breakthrough!

Technology Rollout Kit

OpenDoc - A Crucial Breakthrough is a CD-ROM-based marketing presentation that describes Apple Computer's OpenDoc technology to commercial software developers.


Pict

OpenDoc is a new component software technology from Apple Computer, Inc. Since OpenDoc will play a key role in future releases of the Macintosh operating system, Apple Marketing wanted a handsome presentation that communicates technical concepts in an efficient and upbeat manner. The purpose of the presentation is to motivate software developers to begin incorporating OpenDoc into their products.
Screen Example



Pict

Each main point is illustrated with high quality graphics. A cinematic look is acheived by using a voice-over and keeping screen text to a minimum. The presentation consists of over 35 handrawn screens each with custom animation.



Pict

Key points are augmented with developer testimonials stored in the QuickTime video format. There are two modes of interaction. In Autoplay mode, each section runs continuously. In Manual Play, the user clicks arrows to set their own pace.



Pict

Guided software demonstrations illustrate implementations of OpenDoc. Each demonstration can be accessed from within the overall Presentation or copied from the CD-ROM and repurposed as a stand-alone demo.



I believe this is the best interactive CD Apple's produced to date. Congratulations on a superb job. We'll be featuring this in all of our demos at MacWorld.
-- Mark Thomas, OpenDoc Evangelist, Apple



kallisto@kallisto.com
Copyright (c) 1997 Kallisto Productions, Inc. & Apple Computer, Inc.